Internet Marketing June 2026

Google Announces Google+ Social Media "Project"

It has been a not very guarded secret that Google have long been working on more ventures in the social media market.

30-06-2011 09:32 by Nigel Copley (comments: 0)

Facebook Looks to Agencies for New Ad Format

Imagine you are one of the world's most popular websites, and you are desperate to increase your internet marketing revenue, despite not really, yet, being able to prove the efficacy and return for marketers of advertising on your website.

29-06-2011 09:12 by Nigel Copley (comments: 0)

Google Opens AdWords Behavioural Targeting To All

Over two years ago, Google started providing a limited few AdWords advertisers with access to a new feature; a beta trial of behaviourally targeting advertising.

28-06-2011 10:04 by Nigel Copley (comments: 0)

News International Signals Micropayments Future

News International, the major publisher of leading UK tabloids and broadsheets.

27-06-2011 09:01 by Nigel Copley (comments: 0)

Consumers Remain in the Dark About Cookies

Internet marketing experts and those who have been in the industry for many years tend to assume that consumer know and understand about the use of cookies for storing personal information and collecting behavioural data for better targeting of ads.

23-06-2011 10:41 by Nigel Copley (comments: 0)

Facebook Doubles Display Revenues As Market Grows 25%

New estimates from US-based marketing news and research company eMarketer suggests that the US display ad market will be up by a recession-busting 25% this year.

22-06-2011 09:53 by Nigel Copley (comments: 0)

ICANN Expands Domain Suffixes

Ever fancied having a website that was named after you, instead of .com or ? Well, if you have very deep pockets, it is now going to be possible.

21-06-2011 08:39 by Nigel Copley (comments: 0)

Death of Newsprint - Again?

The demise of the paid for printed newspaper has long been forecast, but up until now most major newspapers have insisted that their original paper format is their lead product.

Read more … Death of Newsprint - Again?

20-06-2011 11:23 by Nigel Copley (comments: 0)

L'Oreal Goes Bold On Online Spend

Speaking at the Interactive Advertising Bureau's "The Future Of Display" event this week, the CMO of worldwide cosmetics and beauty giant L'Oreal.

17-06-2011 10:12 by Nigel Copley (comments: 0)

New Report Suggests Optimistic Outlook for Ad Spend

According to a new edition of the services giant PWC's well-regarded annual Global Entertainment and Media Outlook report...

16-06-2011 10:21 by Nigel Copley (comments: 0)

The Financial Times Switches Onto Social Media

UK financial and business paper has finally decided to do what pretty much every other media player in the UK has been doing for a while now.

15-06-2011 10:36 by Nigel Copley (comments: 0)

WPP Agency Stamp on Pirate Content

Effective immediately, WPP Group agency group GroupM has announced that it is stopping over 2,000 US websites from carrying advertising from any of its agencies.

14-06-2011 12:26 by Nigel Copley (comments: 0)

want Some SEO Low Hanging Fruit?

Many companies spend thousands on focusing on getting PPC right, but neglect to spend the necessary time and energy on getting the basics of their SEO right.

13-06-2011 10:04 by Nigel Copley (comments: 0)

The High Cost of (Bad) PPC

Every internet marketing professional knows how successful good PPC can be, in terms of delivering increased traffic, improved conversion, and better targeted marketing spend.

Read more … The High Cost of (Bad) PPC

10-06-2011 14:09 by Nigel Copley (comments: 0)

Facebook Apologises Over Security - Again

Facebook is no stranger to privacy controversies; the fact that it's privacy policy was longer than the US constitution caused a furore back in 2009, and in November last year the social network got into hot water over Facebook Messages, which claimed to amalgamate messages from email, IM, SMS and Facebook, without mentioning how it would keep this content private and secure.

10-06-2011 13:00 by Nigel Copley (comments: 0)

Some Successful SEO Factors Revealed

Every SEO practitioner will have their own thoughts and opinions on what exact elements of a website are taken into account in the byzantine Google algorithm.

08-06-2011 13:00 by Nigel Copley (comments: 0)

Need An SEO Primer? Try the "Periodic Table"

Those who have been in the SEO business or operating as web site owners who have been refining their own site to improve natural search engine rankings will be aware of the air of mystery that can hang over SEO as a practice. Search engines do their utmost to perpetuate this, probably inadvertently, by their annoying practice of not telling anyone how their search algorithms work.

07-06-2011 14:32 by Nigel Copley (comments: 0)

Schema Aims To Improve Web Structure

Bing, Yahoo and Google would be deemed by pretty much everyone competitors, but there are some things that they will always agree on and one of those things will be ideas on how to make their own lives easier - how to improve their ability to search and index the web.

06-06-2011 10:23 by Nigel Copley (comments: 0)

Google Give +1 to the World Wide Web

Having launched its +1 button across search results back in March, Google have now upped the ante by rolling out it's "Like"-a-like across the web as a whole.

03-06-2011 12:53 by Nigel Copley (comments: 0)

US FTC Look To Revise Dot Com Disclosures

In a move some would say was well overdue, the US Federal Trade Commission (FTC) has said it is looking for help in updating a document called the Dot Com disclosures, released eleven years ago, which aimed to explain how US ad and disclosure laws applied to the internet. (Disclosures being the explanations or small print - e.g. who is eligible for a special offer, or low interest mortgage rate, for example).

02-06-2011 16:25 by Nigel Copley (comments: 0)

US Consumers are not "Opting Out"

Both in the US and Europe, the internet marketing industry's increasing moves towards behaviourally targeted advertising have got the regulators jumpy, though it is still unclear how that will actually manifest itself. In Europe, the practical implementation of the new privacy directive, which requires consumers to give permission for cookies to be used to facilitate targeted advertising, appears to be in some disarray.

01-06-2011 11:21 by Nigel Copley (comments: 0)